iStation is IBS Distribution’s Electronic Retailer, established in 2016 with 8 Retail shops located in Cairo and Giza, and we plan to increase the shops to 25 nationwide to be able to reach different people in different locations. iStation provides the right gadgets to the gamers to perfect the gaming experience; in the form of gaming consoles, gaming chairs and accessories, as well as mobile and laptop accessories all iStation’s products have the guarantee of the authorized local distributor, IBS. According to a study done in 2019 to know the Gaming Console market share, PlayStation was number one with 66.55% of the market share. Utilizing this insight and under IBS distribution, we continue communicating and partnering with large-scale international brands such as Sony to import and distribute their gaming consoles and accessories in Egypt.